News
September's ToyNews out now
ToyNews Sep 5 2008, 11:22am
September ToyNews includes a Warner brand special, an interview with Character and a BLE 2008 preview.
The latest issue of ToyNews is out now and is filled with news, views and features.
Campaign of the month goes to Mattel for Scrabble's 60th anniversary celebrations.
In time for BLE 2008, we talk to the VP of consumer products for Nickelodeon UK, Clare Piggott in You've got Mail, the event's manager Jon Gibson comments on this year's show and run through the exhibitors in the preview.
As the new Postman Pat series nears completion, we talk to Character Options' Jerry Healy about the company's new role as master toy licensee.
The Warner brand special features an interview with general manager at WBCP, David Binnie and looks at the success of The Dark Knight and Scooby Doo.
Sector Guides include Games and Puzzles and Q4 TV advertising plans.
Hasbro explains the process behind its new World Edition Monopoly and we talk to Energizer about retailer opportunities within the battery sector.
ToyNews also talks to Mattel about its most recent plans for the Fisher Price brand.
For all this and more, see September's magazine.
